The importance of the real estate sector in India cannot be overstated. It is expected to grow at more than 30% annually over the next decade. The sheer size (~USD 180 billion by 2020) contributes around 5-6% of our country’s GDP. However, many in the industry believe that the growth story is far from over. In fact, most believe that it is only starting now.
Real estate in India does not get the attention it deserves. Due to various factors, it has always fallen short of the potential it has to change not just business, but lives even. However, change is only a matter of time, and it is time for the real estate sector.
Though technology has undergone a sea change in the last couple of decades, this change is yet to be adapted to the real estate community. Some of the older methods of working are still in use, and are being followed since they are unaware of more efficient ways of working. For example, consultants or brokers still rely on outdated practices of interacting with their customers. When the customer uses digital technology in his everyday life, why would he be ok with those standards of customer service? When the customer uses the internet to simplify every aspect of his life, he would not be satisfied with these traditional practices. The customer would require more, and demand better service. This is where CRM comes to the rescue.
CRM, an acronym for Customer Relationship Management, is a platform that offers its users several options to provide better service to its users. The consultants, especially, would find it extremely useful to adopt a Real Estate CRM software to be more efficient, and for a more delighted clientele. It is not even an option anymore, but rather absolutely essential if the consultant is to be up to date with the customers. Responding to emails, timely reports, a credible online presence – all these factors are no longer luxuries, but basic requirements of digital customers. Even more importantly, a CRM helps you manage your entire database in a single screen. It gives you unparalleled level of control over your resources, and plays a huge role in the final bottom line of your enterprise.
RSquare is an exclusive mobile app that takes CRM to a whole new level. Consultants can now enjoy the many benefits of CRM on their mobile itself. RSquare also provides several marketing avenues for the consultants to showcase their inventory, and provide offers and discounts. The ease of use and the intuitive user experience has already received several rave reviews.
Now, you can see for yourself the effect of RSquare by asking for a free demo. Please call at 1800 266 0966 or mail at firstname.lastname@example.org to schedule a demo at your convenience. We would be glad to hear from you!